When I first started my journey as a coach, I resisted using the term "life coach." It felt too broad, too cliché — as though I was trying to be everything to everyone without real expertise in anything. For years, I struggled to define my niche, to carve out my space in the world of coaching. It took me over three years to finally settle into my brand and truly own who I was as a coach. Most of that time was spent in fear: fear of being too general, fear of not being seen as an expert, fear of the dreaded label, “jack of all trades, master of none.”
Embracing My Life Coaching Journey: From Fear to Mastery
Updated: Nov 22
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